Block 1: GRAIN MARKETING IS THE KEY TO UNLOCKING HIGHER PROFITS ON YOUR FARM CARGILL’S MARKETSENSE® PROGRAM IS DIFFERENT
THE MOST COMPREHENSIVE GRAIN MARKETING PROGRAM IN NORTH AMERICA
The partnership and the plan. You can have it all with MarketSense®
So why don’t more growers do it? Different obstacles keep getting in the way, and those obstacles are different for every farm business. Most consulting programs offer a one‑size-fits-all solution, and they fail to recognize the specific challenges facing individual clients.
It's the only grain marketing program with customers across North America that is completely customized to the specific needs of your farm.
Block 2: We’re here to keep you disciplined in your sales strategy. We understand the different options available to manage price risk, so you can feel confident as you navigate grain sales and big financial decisions. You’ll become a price maker, not a price taker. Cargill operates in every major grain producing region of the world and close to 70 countries. Our dedicated team of analysts watch the markets in real time and talk with experts and grain traders across the globe. They understand the context behind market activity, and they share this insight with you. We have the tools and expertise to help you stay organized throughout the season. Different selling opportunities are going to come up during the season. We'll be here to keep you accountable to your grain-marketing plan, so we can capture opportunities and help you to avoid market lows. MarketSense® is a direction-setting tool that aligns your team around a common goal. The person making grain sales decisions can feel confident they have everyone’s support.WHERE DO YOU NEED AN EXTRA HAND?
I follow the markets, but I have a hard time pulling the trigger on a sale.
I enjoy grain marketing, but I’m too busy to watch the markets.
I have a plan for my grain but not enough time to execute it.
I have a team behind me, but not everyone understands the mission.
Block 3: YOU’LL WORK CLOSELY WITH A SMALL TEAM OF LOCAL CARGILL GRAIN MARKETING ADVISORS.HOW MARKETSENSE WORKS
They’ll take the time to understand your interests, your business, its challenges and opportunities. Next, they’ll create a customized plan to unlock more profit from your grain sales. Then, they’ll stay connected throughout the year to optimize the plan with expert insights from our team of dedicated market analysts in Winnipeg and Minneapolis.
Block 4: You’ll work with your advisors to discuss different marketing strategies to help you manage pricing risk and optimize your plan. The subscription price is customized according to the features you choose to include. As part of your subscription, you’ll receive access to the Farm Maximizer (our proprietary planning software) and market reports to keep you up to date on changes to macroeconomics, supply and demand, and technical analysis.CUSTOMIZE MARKETSENSE® TO LEVERAGE YOUR STRENGTHS AND COVER THE AREAS WHERE YOU NEED MORE SUPPORT
Block 5: The Cargill Advantage connects your local market to global trends in the grain trade.ACHIEVE MORE WITH THE CARGILL ADVANTAGE
Block 6: PROGRAMS START AT $5,000IS MARKETSENSE® A FIT FOR YOU?
MarketSense® has helped thousands of clients unlock greater financial freedom through a tailored program based on their individual needs. But North America’s most comprehensive service may not be a fit for everyone. To see if MarketSense® can add value to your farm business, contact your local Cargill location to meet with Grain Marketing Advisors.